When customers ask ChatGPT for a business like yours in your city, are you named?
AI tools answer with a short list of businesses, not a page of links. Named checks whether you are on that list, and who is named instead.
Get my free AI scoreFree, about a minute, no card. ChatGPT, Gemini, Perplexity and Claude.
ChatGPT · asked Oct 19, 2026
Not named“Who fixes a leaking roof fast near Square One?”
- 1.Summit Shield RoofingSame-day tarps after storms.
- 2.Lakeshore Roof ProsStorm repairs across Mississauga.
- 3.Maple Crest RoofersFamily-run, in Erin Mills.
Your business is not in this answer.
Named by 1 of 4 AI tools
- ChatGPTNot named
- GeminiNot named
- PerplexityNamed
- ClaudeNot named
Score 8 /100
Mostly invisible to AI
People ask AI for everything
Trades, restaurants, clinics, salons, shops and offices across Ontario. The questions change; the habit is the same.
“Who fixes a leaking roof fast near Square One?”
A roofer in Mississauga
“Where should we go for dinner near the Byward Market tonight?”
A restaurant in Ottawa
“Which physio clinic in Hamilton is good for a running injury?”
A physio clinic in Hamilton
“Is there an honest mechanic in London for brake work?”
An auto shop in London
Check yours
Type your business the way it appears on Google. We ask the four AI tools the questions your customers ask, then show your score and who they name instead.
The shift: customers ask AI now
45%
of US consumers used an AI tool for a local business recommendation in 2026, up from 6% a year before. (BrightLocal, Local Consumer Review Survey 2026)
And fewer people click through: When Google showed an AI summary, people clicked a regular search result on 8% of visits, against 15% when it did not. (Pew Research Center, July 2025)
Only 1.2% of local businesses get recommended by ChatGPT. (SOCi Local Visibility Index, January 2026)
SEO and GEO, simply
- SEO: found in Google's links
- Search engine optimisation gets your website into the list of links Google shows. People scan the list and pick one to click.
- GEO: named in the AI's answer
- Generative engine optimisation gets your business named inside the answer ChatGPT, Gemini, Perplexity or Claude writes. The answer names a few businesses, and fewer people click on past it.
You need both, and they rest on the same things: real reviews, a complete Google profile, one clear page per service and area, and the same name, address and phone everywhere. We check both every week and fix what holds you back.
Every week, for you
You run the business. We keep asking AI who it would send your customers to, and we fix what it finds.
Week one
- Build your 30–50 questions from your services and areasday 1–2
- Set up tracking, so there is a “before”day 3
Every Monday
- Ask ChatGPT, Gemini, Perplexity and Claude, web search on4 tools
- Ask each question again, and again3 times
By Tuesday morning
- Read every answer: who is named, in what spot, which sites are cited360+ answers
- Score you 0–100 next to your top 3 rivals1 score
- Turn each gap into a task with an owner and a due datefix list
What AI looks at
Five things decide whether AI names you. Four of them need no access to your website, and we skip low-value work like page-speed scores.
Reviews
No website access needed
Ask every customer after the job, the same way, with no reward. Reply to reviews and name the service.
Google profile
No website access needed
Right main category, every service, hours, photos, service areas and common questions.
Your website
Fix pack or editor access
One clear page per service and area, a plain first sentence, real customer FAQs, LocalBusiness schema, and no blocked AI crawlers.
Listings
No website access needed
Claim Yelp, Bing Places, Apple Maps and the directories for your kind of business (HomeStars, OpenTable, RateMDs and similar), with the same name, address and phone everywhere.
Mentions
No website access needed
Local best-of lists, local news, community groups and Reddit threads.
133 vs 11 Google reviews: the average for businesses found by both ChatGPT and Perplexity compared with businesses invisible to AI, in a study of 10,000 businesses. (Insites AI Visibility Report 2026)
Proof is callsand jobs
Every monthly report goes from early signs to calls and jobs. Here is what it counts:
| Layer | What we count | Where the number comes from |
|---|---|---|
| Early signs | AI visibility score and the change | Your weekly AI checks |
| Your score next to your top rivals | The same answers, read for them | |
| New Google reviews | Your Google profile | |
| AI traffic | Visits from ChatGPT, Perplexity and others | Our tracking snippet on your website |
| Calls | Calls from customers who found you through AI | Calls you or we log |
| Customers | Customers who found you through AI | Jobs you log in your dashboard |
Your first report sets the before numbers. Anything we could not measure is left out, not guessed.
Pricing
The 7-day free trial
- A full check of the questions your customers ask, across ChatGPT, Gemini, Perplexity and Claude
- Your fix list, ranked
- One fix drafted and done for you
- Your fix pack, ready to paste
- A results email on day 7
$0
No card
Then month to month, no contract: Starter $299 (you make the fixes) · Done for you $799 (we make them) · Multi-location $1,499 (up to 3 locations), in CAD a month. Founding clients pay $399 for their first 3 months. See the plans
Your own lane
Named works for local businesses across Ontario: trades, auto shops, restaurants, clinics, salons, offices and stores. We may serve another business of your type nearby, and we tell you up front. For clinics, law firms and other regulated professions, we follow your regulator's advertising rules. Each client gets its own questions, built around what it does best, and we never share one client's data, prompts or plans with another: a data wall, checked in every report. We only ask real customers for reviews; we never write or buy them, because Google bans it and it hurts you. Results take months, so we work to a 90-day window and report the early signs from month one. We sell effort and tracking, not a guaranteed top spot.
Sources
- 45% of US consumers used an AI tool for a local business recommendation in 2026, up from 6% a year before. BrightLocal, Local Consumer Review Survey 2026.
- 8% vs 15% When Google showed an AI summary, people clicked a regular search result on 8% of visits, against 15% when it did not. Pew Research Center, July 2025.
- 1.2% of local businesses get recommended by ChatGPT. SOCi Local Visibility Index, January 2026.
- 133 vs 11 Google reviews: the average for businesses found by both ChatGPT and Perplexity compared with businesses invisible to AI, in a study of 10,000 businesses. Insites AI Visibility Report 2026.
- 3.5× more AI picks for businesses that show in Google's local map results. Insites AI Visibility Report 2026.
Straight answers
